I love me PRO
For beauty and fashion professionals
I love me PRO offers beauty and fashion professionals the opportunity to
- find partners, clients, and new avenues for growth.
- meet the most interesting brands, distributors, and decision-makers in the industry.
- network and connect with colleagues.
- gain fresh perspectives on their own work.
You are warmly welcome to explore what’s on offer!
The dedicated trade exhibition and seminar for professionals will take place on Friday, 16 October 2026.
The seminar programme is being developed in collaboration with Fashion Finland.
In addition to the seminar and trade exhibition designed for professionals, you can visit the I love me event throughout the entire weekend – featuring inspiring stage content and exhibitors tailored especially for industry professionals.
Fashion and beauty professionals’ seminar
On the opening day of the I love me event, Friday 16 October 2026, in room 103.
The seminar programme looks ahead to the future under the theme New trends and the changing customer.
Professionals' seminar 16 Oct 2026 10:00-18:00
Theme New trends and the changing customer
Key note speaker: Ilkka Halava
Keynote on industry shifts, growth paths and skills for global success
Topical programme on fashion and beauty
A diverse programme exploring solutions to today´s expectations
Trade exhibition
Exhibition area for companies targeting B2B audiences
Hear from leading experts in fashion and beauty as they share insights on growth, customer understanding and concept development. The keynote by futurist and business coach Ilkka Halava explores industry transformation, future growth opportunities and the skills Finnish companies need to succeed internationally.
Developed in collaboration with Fashion Finland, the full programme will be published in early autumn.
Trade exhibition & networking
The professional trade exhibition offers companies a chance to reach B2B audiences and key business decision-makers. With the new Events PRO networking app and dedicated meeting area, participants can connect efficiently with the right contacts and make the most of their event day. The professionals’ lounge area will be available throughout the day, offering a relaxed setting for meetings and personal encounters.
I love me 2025
7489
Professional visitors
387
Exhibitors
390
Retail buyers
231
Media representatives
Discover new launches, expand your network and grow your expertise.
I love me PRO is the leading Nordic event where beauty and fashion professionals, companies and buyers come together. Our ambition is to grow into an even stronger international professional event that brings together industry players from Finland and abroad – creating new opportunities for business and industry-wide growth.
I love me PRO offers:
- For brands and distributors
A unique opportunity to reach the right contacts, increase visibility and meet industry buyers and distributors in one efficient setting.
- For buyers and retailers
The most relevant brands, emerging trends and new categories – all in one visit and in an easy‑to‑compare format. - For beauty and fashion professionals
Inspiring training, practical skills, the most talked‑about industry trends and opportunities to develop your services and business.
Event is for you…
Beauty industry professionals
- Cosmetologist
- Cosmetics advisor
- Foot care professional and podiatrist
- Hairdresser, makeup artist, or special effects makeup artist
- Nail and lash technician
- Beauty therapist
- Spa owner or other entrepreneur
- Buyer or merchant
- Aesthetic physician or nurse
- Beauty or hairdressing student or educator
- Industry student
Fashion professionals
- Buyers
- Designers
- Decision-makers
- Fashion industry experts
- Industry students
Sign up to take part in the event!
Free admission for beauty and fashion professionals.
NOTE! A code is required for registration. You will receive the code by subscribing to the newsletter.
After subscribing to the newsletter, you will receive a confirmation email with a registration code within a few minutes. If you are already a subscriber to the professional newsletter, you will find the code in the latest newsletter.
Please wait a few minutes after subscribing to the newsletter for a confirmation email. Please also check your spam folder and the Promotions tab in Gmail.
If you are already subscribed to the newsletter, you will not receive a new confirmation email. You can find the registration code in the latest I love me newsletter or receive the code in future newsletters.
If you have not received the newsletter despite checking these, our customer service will be happy to help: asiakaspalvelu@messukeskus.com
Events PRO – engage more.
The Events PRO networking app enables you to connect with event visitors and exhibitors even before the event begins! Book meetings in advance, capture leads, plan your day and make the most of everything the event has to offer – all in one easy‑to‑use app.
