New Finnish SkinZen Concept Launches at the I Love Me Fair

SkinZen, a Finnish skincare concept developed specifically for post-sugaring care, will be presented to consumers for the first time at the I Love Me fair at Messukeskus Helsinki from 16 to 18 October 2026. The new concept combines professional sugaring treatments with continued at-home skincare to create a complete aftercare routine.

SkinZen originated from a need identified by cosmetologist Jonna Kujanen through her extensive professional experience: it was difficult to find aftercare products that met the specific needs of freshly sugared skin while helping to maintain its condition between treatments.

“I wanted to develop an aftercare concept that would continue beyond the salon visit. SkinZen completes the professional sugaring treatment and gives clients a clear and simple way to continue caring for their skin at home,” says Jonna Kujanen.

Moisture and Nourishing Lipids for the Skin

SkinZen is based on a two-step skincare philosophy. First, SkinZen Neroli Hydrating Mist provides the skin with moisture. The treatment oil is then applied to soften the skin, replenish its lipids, support its natural protective barrier and help prevent moisture loss.

Developed for at-home care, SkinZen Therapeutic Oil contains jojoba oil, squalane, baobab oil, hemp seed oil, bisabolol and fermented papaya seed extract. The formula helps maintain soft, healthy-looking skin and prevent skin concerns associated with ingrown hairs.

The range also includes SkinZen Pro Therapeutic Oil, developed for professional use to complete sugaring treatments in the salon.

Every Ingredient Has a Purpose

SkinZen products are developed and manufactured in Finland in accordance with the principles of natural cosmetics. Every ingredient has been carefully selected for the specific and meaningful benefits it provides to the skin.

The treatment oils are packaged in violet Miron glass, which protects the formulas from the harmful effects of light and helps preserve the quality of delicate plant oils and other natural ingredients.

At the I Love Me fair, visitors can discover the SkinZen concept, learn more about its carefully selected ingredients and two-step skincare philosophy, and meet the creators behind the range.